Why Glow Matters
Posted by Katelyn Beaver on 14th Dec 2025
The Science Behind Beaver’s Lures Glow
When light fades, the right glow can make all the difference. Glow isn’t just a feature, it’s a tool! Our glow finishes are designed to help fish find your bait in low-light, deep-water, and stained-water conditions where standard colors simply disappear.
How Fish See in Low Light
As light levels drop, fish rely less on color and more on contrast, brightness, and vibration. Glow creates a visible target that stands out when natural light can’t reach, making it easier for fish to locate and commit to your lure.
When is glow effective?
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Early morning and late evening
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Under ice with snow cover
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Deep water
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Murky or stained water
Not All Glow Is the Same
Many glow lures fade quickly or produce a weak, dull shine. We build ours differently.
Beaver’s Lures use high quality glow pigments. This results in:
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Brighter glow
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Longer lasting charge
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Consistent performance drop after drop
A quick hit with a UV light or flashlight is all it takes to recharge.